On the occasion of ‘International Mother Language Day, SMC EL launched a campaign named ‘unknown story of 21st' to promote TasteMe. The video content was created based on the Bengali language movements of 1952. The objective of the campaign was to aware the new generation of the history of our language movement. The story was divided into four episodes and was disseminated in February through TasteMe Facebook Page. The engagement of the target audience seemed impressive.